The BusinessMakers Overtime - Week of November 3, 2010: Will Blogs Replace Magazines?

Episode 066 originally broadcast on November 03, 2010

Katie and Esther present a fast-moving show of all the news that’s fit to discuss. What’s hot? BillboardFamily.com, Google TV and McWeddings. Esther interviews wedding entrepreneur Abby Larson and we unveil The Power of Sleep. (“People who get less sleep are more prone to disease. Now we know why.”)

Odd Ad Space, Google TV and McWeddings!

Katie and Esther present a fast-moving show of all the news that’s fit to discuss. In the News: BillboardFamily.com is making news—for a fee, of course! Google TV is not feeling the love; hands off my programming! Every little girl dreams of a McWedding, right? They’re happening in Hong Kong. (“Take-home Happy Meals with your names on the box!”)

Abby Larson - StyleMePretty.com

Designer Abby Larson had already sold a line of wedding invitations when she launched her wedding blog. Word spread like wildfire and, in six months flat, she knew she had a hit on her hands. Today she has seven fulltime employees, six more sales people and they’re getting 9 million page views a month. Relying on the experience of her previous wedding design operation, she had a better idea of the company she wanted to grow, and how she wanted to do it. Esther asks, ‘Could this be the wedding magazine of the future?’ (“Frankly, we work our tails off. We put all our time into this business.”)

The Power of Sleep

Katie and Esther explore the teachings of Dr. James Maas, a professor at Cornell University and author of “The Power of Sleep.” (“Power nap” is a term he created.) Researchers have concluded that sleep occurs at different levels, and that the deep level sleep that occurs in the final hours brings with it certain enzyme activity that is critical to brain activity, productivity and physical well-being. Caffeine drinks late in the day and playing with your electronic gadgets at night, can disrupt the quality of your night’s sleep. What are you doing to get your Beauty Rest? (“People who get less sleep are more prone to disease. Now we know why.”)