The BusinessMakers Overtime - Week of June 16, 2010: Asking the Tough Questions
Episode 047 originally broadcast on June 16, 2010
Katie Laird and John Whiteside have news you don’t know but should. We present the BP scandal you haven’t yet heard, some updates on James Cameron and Kevin Costner. Then, Esther Steinfeld asks the tough questions for a great interview with a real entrepreneur, Jeffrey Hayzlett. (“It’s because Obama hates the middle class.”)
Spilled Oil and Hollywood
Katie Laird and John Whiteside present news from the business world that you don’t know but should. In the news this week: an aspect of the BP scandal you haven’t yet heard. And what was Hollywood thinking?! James Cameron and Kevin Costner contribute from different perspectives. We also have a new Business Jargon—trendy words and technospeak. (“It’s because Obama hates the middle class.”)
Take a Hard Look in the Mirror
So, Jeffrey Hayzlett has left Kodak and written a book; and it’s a really hot book, “The Mirror Test.” He uses brand promotion, elevator pitches, social media and all the other tools and he talks about finding what works and what doesn’t. Esther Steinfeld asks the tough questions for a great interview with a real entrepreneur’s role model. (“I want people to question me, because then you get something out of it.”)
Is it Possible to Stay Current and Connected?
Katie and John talk tech. Without content being broadcast, does buying a 3-D TV make sense? And what’s up with 4G, the next generation? Has anyone considered the demographics of the new technology and is it really going anywhere? (“I know people who don’t even have HDTV, so why are they trying to push 3-D on us?”)









