The BusinessMakers Overtime - Week of June 9, 2010: The Business of Food (Yum!)

Episode 046 originally broadcast on June 09, 2010

Katie Laird and Esther Steinfeld broadcast from Yelapa Mexicana Restaurant. We chat with Bessilyn Piazza, owner of The Italian Café, who makes cookies that astronauts fight over. Then, we’ll get into restaurant particulars with L.J. Wiley, executive chef of Yelapa Mexicana. (“It’s more than just good recipes.”)

Google Hits a Snag

Katie Laird and Esther Steinfeld bring you a beach-y slice of the business world as they broadcast from Yelapa Mexicana Restaurant. In the news this week: Google gets sued and even McDonald’s would scoff; and a BusinessMakers friend, NutshellMail, has hit the big time. We have new links of the week and Business Jargon—trendy words and technospeak. (“It’s just bite-sized pieces of inspiration.”)

The Business of Food

It’s a 24/7 business where fans are the best advertising. Katie and Esther chat with Bessilyn Piazza, owner of The Italian Café. Cookies good enough for astronauts to fight over? In 20 years of operation, Piazza has lots of stories. (“It’s more than just good recipes.”)

Working for the Passion

Katie and Esther get into the nitty-gritty of restaurant particulars with L.J. Wiley, executive chef of Yelapa Mexicana. Wiley says it takes a lot of guessing to run a restaurant, trying to anticipate which foods—and how much—your customers will want every week. And, don’t do it for the money; it’s really a passion play. So, if it’s not Tex-Mex, what is Yelapa Mexicana? Wiley says it’s local, fresh, Equitorial Fusion with a Mexican influence. (“Food doesn’t wait. Move it or lose it!”)