Katie: Welcome to the BusinessMakers Overtime Show heard here and online at the BusinessMakers.com. I'm Katie Laird.
Esther: And I'm Esther Steinfeld.
Katie: And we're sittin' pretty with show number 51.
Esther: This feels very anti-climactic.
Katie: I know. Doesn't it? We had pink rhinestones and confetti last show. I don't know. I feel like we're gonna make up for it though.
Esther: I know. We are. It's gonna be a very good one because you know why?
Katie: Why?
Esther: 'Cause we've got Zane Nebulli on the show. He's the senior developer evangelist for Microsoft. I'm not even sure what that means, but we're gonna find out in segment two.
Katie: It sounds important.
Esther: It sounds really important. Evangelist. Just in general that word makes you sound important. It means you love something a lot and you wanna tell everyone.
Katie: Speaking of loving something a lot we have a great special feature this week talking all about your passion and how it affects your ambition, but first off, as normal, we've got some great business tidbits, a fun and exciting business jargon that I get to completely toy with you guys on; see if you know it. Then we're gonna jump in with our links of the week. Always one of our favorite segments.
Esther: We do love that.
Katie: Woo hoo. So what's happenin' in business land? I know we were gonna talk about Lebron James and I'm totally passing that basketball over to you. I was about to say football, but it is basketball, right?
Esther: Yes.
Katie: Thank you.
Esther: Ya' know I don't really wanna talk about Lebron James as a basketball player although I did hear a funny joke today. They said they're creating a special iPhone, King James iPhone, but it only vibrates. It has no ring. Like he has no championship ring.
John: Awwwwww.
Katie: Aww. I'm outraged as an avid -
Esther: Bad joke.
John: I'm so sorry.
Esther: Bad or amazing. I know. I'm sorry.
Katie: I thought it was supposed to be a dirty joke and I was trying to wrap my brain around it.
Esther: These are the things I learn on Twitter. These terrible jokes. The other day they had hash tie ghetto baby names and that provided hours of entertainment for me; hours.
Katie: Oh, all you have to do is go to my daughter's daycare and it's amazing.
Esther: Oh my gosh.
Katie: Escalade.
Esther: There was one where they spelled out the alphabet; A, B, C, D, E, F, G, H, I, J, K, whatever pronounced athroozee. Is that not amazing?
Katie: But the B through F are silent.
Esther: Right; A through Z, athroozee.
Katie: Oh ho. Wow; we are so slow. That's pretty awesome. Athroozee.
Esther: That's a good one.
Katie: My baby's so awesome he's athroozee.
Esther: Okay. Lebron James. Lebron, that's an interesting name. I've never heard a baby with that name either, but that's not what we're here to talk about today; his name nor his basketball, his skills with a Z. What we're here to talk about is his impact on the economy because Cleveland - who went to Cleveland before Lebron James came on the scene? Who cared about Cleveland? Don't tell me -
Katie: Drew Carey, Cleveland Rocks, Esther.
Esther: Cleveland Rocks; yeah.
Katie: Gosh. You have no heart at all.
Esther: Yeah; yeah. Well what I found very interesting was that apparently just his presence in the city alone is with $48 million to the local economy. Interesting. On a yearly basis.
Katie: Wow.
Esther: So basically through endorsements, billboards, that kind of stuff. It's kind of crazy.
Katie: It boggles the mind.
Esther: It does.
Katie: Man. So I always get nervous if someone sees me roll up in the neighborhood. They're like there goes the block; there goes the neighborhood, but for Lebron, gees, he has a whole city rooting for him in more ways than one I'm sure.
Esther: Exactly. It also really affects the sports industry in the city because he is obviously the biggest draw of all. Yeah; people care about the Browns and they care about football, basketball, baseball, but Lebron James is Lebron James.
Katie: But he's this guy. He's bigger than the rock and roll hall of fame.
Esther: He is. He's bigger than, as my boyfriend said, Tiger Woods three weeks ago. Anyway we'll have to see what his impact is on his new team.
Katie: Yeah; exactly. So let's talk about another interesting impact on business. I'm actually really fascinated, first of all, by the story, yes, but secondly, by the title of this news piece you found on MSNBC.com. The news piece is entitled Swipe, Smile and Blow.
Esther: Oh, I know. What could this be about?
Katie: Right. So I really am thinking you're not gonna guess it so we'll just let you know. Apparently Pennsylvania has wine vending machines now.
Esther: Doesn't that sound amazing?
Katie: I can't decide. I really can't decide. So in Harrisburg, Pennsylvania and actually all of Pennsylvania, is ruled by these really bizarre liquor rules. Like weird like you can buy wine and liquor for home consumption in state-owned stores that are actually run by state employees. You can buy cases and kegs of beer only, but certain corner stores and delis will let you have beer to go, but only two six packs per customer. It's like rararara.
Esther: You can't just walk into the Chevron at 11:00 at night and pick up a bottle of wine or a case of beer.
Katie: Yeah. Or go to the grocery store and do the same. It's baffling and if you live in Pennsylvania you'll have to let us know how it is.
Esther: Well, it's funny in the comments section of this article. Help, we're stuck in prohibition in PA.
Katie: Can't get out. This is kind of cool because making it so difficult for even the most seasoned of alcohol consumers, to be able to buy wine -
Esther: Stop making it so difficult for these alcoholics. They need it -
Katie: I know. Gees. Come on. But this is actually pretty hilarious. However, I am slightly concerned. So we talked about swipe, smile, blow, which means swipe your drivers' license, look into the camera and then blow into the breath sensor where they're measuring your alcohol level and then if all goes well there you get to purchase your vending machine wine -
Esther: Green light.
Katie: Ding ding.
Esther: Well anyway, if you're in PA I wanna hear about it. Please go to our Facebook page, Facebook.com/overtimeshow and let us know what it's like to live in Pennsylvania with your crazy unionized liquor laws. We wanna know.
Katie: And send some iPhone pictures of the kiosks of those vending machines 'cause I'm just completely fascinated by it.
Esther: I know. Me too.
Katie: Completely.
Esther: Well let's move onto our next segment. How about we do a little business jargon?
Katie: Yes.
Esther: This is the segment where Katie is gonna give me a word and producer John, and we're going to guess what it means.
Katie: Yes. Are you guys ready?
Esther: Mhmm.
Katie: It's actually an acronym. Today's business jargon is TLA.
Esther: Total loss of ambition.
Katie: That's actually a good one, but no.
John: I have no idea.
Katie: The business world, the modern day workplace, especially United States is full of TOAs, full of them. It's obnoxious. Are we giving up?
Esther: Taco lime asbestos.
John: Taco lime automobiles.
Katie: Alright. It's obnoxious for me to even talk about this, but TLA is three-letter acronym; B to B, CEO, CPB, LCI.
Esther: Ohhh.
John: So it's TLA. It's an acronym. Lame.
Katie: I'm annoying. Everyone say it.
John: TLA's lame.
Esther: So what does it stand for?
Katie: Three-letter acronym.
Esther: Yeah.
Katie: Yep. An acronym for an acronym.
Esther: That's business jargon at its very best. Aye aye aye.
Katie: So let's get our geek on. Hey, okay, okay.
Esther: No, I love it. I love it.
Katie: Everyone's fine now. We'll all hug it out.
Esther: Yes. Katie, what's your link of the week? Let's talk about links of the week because these are really pretty amazing.
Katie: Yes. So this week I picked something that I often am concerned about and this has offered an amazing free solution and I sound like a commercial. It's a website called Mr.Number.com and no, it's not some sort of escort service. What it is is it's a handy cell phone back-up. So you can back-up all of your contacts. You can back-up all of your text messages so you don't really have to be as concerned about losing contacts if you lose your phone.
Esther: So pretty much something Tiger Woods would never use.
Katie: Exactly. Now if you're someone like me who tends to lose things quite regularly, not only are you gonna have all that stuff backed up that you can put on a new phone, but you can actually log into their website at Mr. Number.com and you can actually text people from the website, receive text messages, send photos. So Mr. Number is also, something I've never heard of before, it's a crowd sourced caller ID system. So there's different ways that you can actually submit the names, the contact information for those weird phone numbers that you receive calls from, whether they're bill collectors, whether they're telemarketers, anyone that's just obnoxious and just doesn't need to be calling your phone. It will let everybody know what those unlisted numbers actually are.
Esther: Cool. Well, my link of the week is Zoho.com. Have you heard of this?
Katie: No.
Esther: Zoho.com is an entire suite of online tools, free tools. Talking mail, calendar, writer, sheet, show, docs, notebook, wiki, share, CRM, projects creator, business invoice, assist reports, literally -
Katie: What?
Esther: -- dozens of online tools that are free. The cost if you choose to upgrade is the management tool that you use to manage all these individual tools in one place, but it's really incredible and it's great for small businesses because it's got this awesome invoicing tool. So it creates these near perfect invoices for your business. If you don't want QuickBooks, you don't want to use some kind of fancy-schmancy expensive software, this is free. It takes all your data and it just creates these invoices that are beautiful. Obviously they've got tons and tons of other tools, like online presentation tool, online word processor. Everything is online in the cloud.
Katie: That's amazing. Project management?
Esther: Yeah.
Katie: All in one place.
Esther: Yeah.
Katie: What looks interesting on their site at Zoho.com, it actually looks like you can tie in these tools to Google Apps.
Esther: Yes.
Katie: So if you're crazy about Google apps it's not like you're completely abandoning it.
Esther: Right.
Katie: Nifty.
Esther: Yeah; it's a pretty good one. Well I guess that wraps up segment one and we're gonna be hearing from Zane Nebulsi, the senior developer evangelist from Microsoft. So stay tuned for that.
Katie: You're listening to the BusinessMakers Overtime Show heard here and online at the BusinessMakers.com/overtime. I'm Katie Laird.
Esther: I'm Esther Steinfeld.
Katie: And we will see you in chapter 2.