The BusinessMakers Overtime - Week of July 14, 2010: Passion & Your Online Presence

Episode 051 originally broadcast on July 14, 2010

Katie Laird and Esther Steinfeld present an evangelistic show. We’re talking about LeBron, odd liquor laws and links you GOTTA know! We also have Microsoft developer evangelist Zain Naboulsi. And did we mention passion? (“Is it legitimate and how do you know?”)

Do You Know Swipe, Smile & Blow?

Katie Laird and Esther Steinfeld present an evangelistic show. In the news this week: the new LeBron James iPhone; how can one person have such an impact on the economic basis of a city? Swipe, Smile & Blow has hit Pennsylvania. We have amazing new links of the week you GOTTA know and Business Jargon—trendy words and technospeak. (“It’s something Tiger Woods would NEVER use!”)

Your Online Reputation is EVERYTHING

As a senior developer evangelist, Zain Naboulsi says he does “cool evangelism things” as a teacher and consultant for Microsoft technologies. He knows secret stuff about Visual Studio, Bing and other products, and he believes online reputation can make or break a business. Russ and Naboulsi discuss ways to monitor your online presence. (“Is it legitimate and how do you know?”)

Passion & Ambition

When does personal branding cross the line? Business owners are so quick to plunge into “whatever it takes.” You are SO INTO your passion, building your company, showing people what you do best, and you are absolutely convinced that THIS is going to be successful. Katie and Esther dish about questions you should ask yourself to identify your true motives. (“Would you get ON a plane for it? Would you get OFF a plane for it?”)