Episode 337: 50 Years of Marketing Evolution

Episode 337 originally broadcast on November 19, 2011

Bill Fogarty says that when he entered the ad agency business, video tape had not even been invented. Russ takes a walk down memory lane with Bill Fogarty, founder, FKM marketing communications company. In our vignettes, we’ll hear from Greg Price and Leisa Holland-Nelson.

School of Business 11/19/2011

Leisa Holland-Nelson joins Russ as they present the show that features those that most positively affect our lives. Includes: the BusinessMakers Quote of the Week— a “DUH!” comment from American writer and humorist Mark Twain; This Week in Business History includes iconic events like the Celsius and Fahrenheit family feud, the Cuban Missile Crisis, and BusinessMakers guest Roger Staubach wins the Heisman Trophy; and the Jargon Challenge Round—trendy technospeak that YOU should know.

Bill Fogarty - FKM Agency

Bill Fogarty says that when he entered the ad agency business, video tape had not been invented. It’s a new world today; available tools, media and technologies may have evolved, but client expectations are still the same. Fogarty traces his career moves and successes since 1957 as he hit the streets, pitched clients, grew companies and won business in his search for “capital.” Russ takes a walk down memory lane with Bill Fogarty, founder, FKM marketing communications company.