Episode 320: Entrepreneurs & Upcoming Events

Episode 320 originally broadcast on July 23, 2011

The BusinessMakers interview David Underwood, co-founder and president of search marketing firm TopSpot Internet Marketing Solutions; and Sheryl Rapp, co-founder of The UP Experience. In our vignettes, PKF’s Greg Price helps you find better hiring candidates, Jonathan Fisher offers thoughts on culture, and Leisa Holland-Nelson interviews aircraft broker Janine Iannarelli.

School of Business 07/23/2011

Russ and John present episode number 320 (WOW!) of the show that focuses on the innovators and the entrepreneurs. We have more entrepreneurs here in the U.S. than anybody. Includes: the BusinessMakers Quote of the Week—painful truth from American science fiction writer Robert Heinlein; This Week in Business History includes innovative foods like Shredded Wheat and the hamburger, NASA and Lance Armstrong; the Jargon Challenge Round—trendy technospeak that YOU should know; and Dumb Moments in Business History—Bank losses and budget cuts are just a sign of the times.

Sheryl Rapp - The UP Experience

Russ visits with Sheryl Rapp, co-founder of The UP Experience, an interactive event that features 14-16 speakers on varied topics. This year’s event is scheduled for October 27, 2011. Sheryl reviews past speakers and future expectations.

David Underwood - TopSpot Internet Marketing Solutions

Think you know about Search Engine Optimization? Russ visits with David Underwood, co-founder and president of search marketing firm TopSpot Internet Marketing Solutions. TopSpot was recently awarded the very rare Certified Premium Partner Status with Google; David discusses the partnership, SEO, Google Analytics and TopSpot’s upcoming Google breakfast on July 29.