Episode 276: Creating a New Market

Episode 276 originally broadcast on September 18, 2010

Russ visits with Don Nigbor, the retired co-founder, CEO and chairman of global electronics manufacturing powerhouse Benchmark Electronics. In seeking additional sources of revenue, Nigbor and his co-founders identified a new and unproven marketplace. It’s a happy ending, but, what a story!

School of Business 09/18/10

Russ and John present the show about the private sector and the people who make BUSINESS happen. Includes: the BusinessMakers Quote of the Week—pithy eloquence from Lady Dorothy Nevill; This Week in Business History includes American hero turned traitor Benedict Arnold, the birth of the Supreme Court and the birth of our very own John Beddow; the Jargon Challenge Round—trendy technospeak that YOU should know; and Dumbest Moments in Business History—DeKalb County, Ga. is suing a farmer while children are starving in Biafra.

Don Nigbor - Benchmark Electronics Inc.

Russ visits with the retired co-founder, CEO and chairman of Benchmark Electronics. Benchmark provides electronics manufacturing, design and engineering services. The company was originally founded to manufacture pacemakers for the medical field. In seeking additional sources of revenue, Nigbor and his co-founders identified a new and unproven marketplace: electronics companies that did not want to manufacture their own products. During his 20+ years of building his fledgling company into a major global enterprise, Nigbor encountered every problem, concern and victory of the quintessential entrepreneur. It’s a happy ending, but, what a story!