Episode 208: Online Marketing thru Social Media

Episode 208 originally broadcast on May 30, 2009

Software for bloggers? Yup, and we’ve got the guy who made it. Chris Baggott, co-founder and CEO of Compendium Blogware, is passionate about search engine marketing and discusses ways to help your blogging employees promote your company. Then flash back to Russ’ earlier interview with Tim Walker, a Hoover’s analyst who blogs! Walker tells how the free-flowing conversations on Twitter make it a powerful intelligence-gathering tool and a valuable media through which people can connect online.

School of Business 05/30/09

Russ and John present the real-world show about the artists and athletes of our Free Enterprise system, the people we need right now! Includes: BusinessMakers Quote of the Week—a well-stated truism from author John Steinbeck; This Week in Business History includes such intriguing inventions as Scotch whiskey, tax protest, voting machines, baseball uniforms and the bikini; Navigating Business Jargon—acronyms, technospeak and trendy new stuff; and Dumbest Moments in Business History—a postal worker pilfers stamps for personal gain.

Chris Baggott of Compendium Blogware

Esther Steinfeld interviews serial entrepreneur Chris Baggott. Baggott has developed and sells a software platform for blogging organizations that can help with search engine optimization (SEO). Baggott, an avid blogger, is passionate about search engine marketing and really knows his way around the social media table. In this segment, Baggott discusses ways to help your blogging employees promote your company, he gives strategies to make small business marketing more effective, and he offers practical advice to entrepreneurs.

Flashback - Tim Walker, Blogging Analyst

Russ flashes back to his interview with Tim Walker, a business analyst and blogger. Walker follows social media trends and authors Hoover’s Business Insight blog. He believes that the free-flowing conversations on Twitter make it a powerful intelligence-gathering tool and a valuable media through which people can connect online. In this segment, Walker explains how to use “Twitter culture” to build a relationship with people who are interested in your company.

PKF Texas: The Entrepreneur’s Playbook® - Tax Breaks

The American Recovery and Reinvestment Act signed into law in January holds critical tax changes for tax year 2009. Greg Price introduces two changes in deductions that bear further consideration and could have a major impact on your company.

Tech Talk with The Planet - Data Backup

What happens when your server’s hard drive fails? Do you have a disaster recovery plan? Web-hosting evangelist Kevin Hazard talks tech from the data center.