Interviews By Segment: "Overtime Special Features"
When a group of New York artists heard that a beloved neighborhood entrepreneur was in danger of losing his business, they bought the entire contents of Hercules’ Fancy Grocery Store in New York City. Katie and Esther discuss how the artists then repurposed the contents of the store as art and resold the items at ridiculously high prices. It took six hours to completely empty the little bodega and Hercules cashed-out of his operation. (“What is it about certain businesses that would make a person so passionate?”)
Katie and Esther dive deep into the entrepreneurial psyche as they ask the musical question: Are you a sociopath? Do certain personality types push you to start your own business? Are entrepreneurs born or made? We review the nine personality traits that create the best business owners. (“He always wore his karate pants and seldom wore shoes.”)
What does it mean to be a Brand Ambassador and how do you become one? Katie talks about landing her gig with Nintendo, what it requires and why YOU would want this job too. (“If you’re doing the right things and you’re doing a good job, people will say good things about you.”)
What makes it remarkable? What is appropriate for a business gift and why do we feel we must wait for a holiday or an excuse? How do you get the most impact? Why not send a gift to remember a non-holiday that is special to you or to them? There are so many ways to make your gift a standout. Katie and Esther talk about business gifts—good ideas and not so good. (“Crazy, giant, you-have-to-cut-with-a-huge-knife apples that you can only eat a piece or you’ll die.”)
Esther and Katie recap the BusinessMaker of the Year event that was held at The Tasting Room City Centre on March 10, 2011. They highlight the winners of the Rising Star, Bootstrapper and the BusinessMaker of the Year award winners.
What happens when you get the rug pulled out from under you? Remember the old adage about when life gives you lemons? We found some down-and-out working stiffs who found their entrepreneurial passion, took a chance and turned their lives around. We offer ways to search your heart and find what’s most important to you, so you can summon the courage to go after it. (“It’s about leveraging your own skills for YOU instead of someone else.”)
Katie catches up with Schipul colleague John-Michael Oswalt to discuss New Year resolutions. JMO discusses setting goals and maintaining a positive direction, personal development and tips gleaned from Gretchen Ruben’s recent book, “The Happiness Project.” (“I recant everything that I said at that moment.”)
The recent WikiLeaks scandal has unleashed accusation, computer hackers, Freedom of Speech issues and other implications for online security for your company information. If you have a website and employees, you will face some of these same issues at some point. Katie and Ester offer points to ponder that will help you keep your information backed-up, confidential and secure. (“We’re dealing with sensitive issues for millions of people online.”)
How many startups is too many? With the economic downturn, people are out of work, some are starting their own businesses. Could there be a startup bubble? Are we losing the passion required to launch a startup and to make it work? (“You’re in business to NOT be a startup anymore.”)
Is your business interfering with your marriage? Why do so many successful business owners end up divorced? How do you give it all for your startup and still make time for everything else you must do? Katie and Esther discuss ways to focus and prioritize your business without destroying your personal relationships. (“It doesn’t have to be your marriage or your business.”)
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