Interviews By Company: "The Sheridan Communication Group, L.L.C."
There is an old saying that says "when you don't know your history you are doomed to repeat it." There is also a saying that says "Everything old is new again." Both of these are true in the business world. Join John and Russ for an entertaining look at the history or business and free enterprise.
In business things happen really fast and at the drop of a hat you could be faced with a situation that you don't have the expertise to handle. What do you do? We glad to say we live in a time where people who have the expertise you might be looking for are willing to share that expertise to help make your business better. If you are thinking about starting a business or just want to get some pointers on how you can make your current venture more successful then the Best Practices segment is for you. Best practices bring forward real world advice from PKF Texas, Boyar and Millar, and Pierpont Communications. This week's segment includes tips on business budgeting, creating an expert guide for your customers and the media, determining business valuation and tips for using technology in your business.
Every once in a while the BusinessMakers like to go back and reminisce about some of the interviews that we have had since the show began. In the flashback we pick out some of the high points in the interviews we have done. Who would have thought that being a male cheerleader, like Dennis Murphree, David Weekley and Doug Harris would lead to being a successful entrepreneur? Russ and John review the good the bad, the ugly and the comical from the last year of interviews.
The BusinessMakers interview the president and COO of Aflac. Paul Amos II is the third generation of family members in this company. His grandfather launched the company in 1955; his father deployed the famous Aflac duck campaign. Paul Amos is building the company's infrastructure and is not resting on his predecessors accomplishments. This is a great story of "growing the family business."
Considering options for capitalizing your business? The BusinessMakers join in a roundtable discussion of SBA financing, how it works, what it does and doesn't.
Russ visits with the founder and chairman of the "non-commercial" website craigslist.org, Craig Newmark, in the company's birthplace, San Fransisco. Take note as Craig remembers promoting the idea of conducting business on the web in the mid 90's and launching a mailing list for arts and technology events in San Fransisco 1995. He advises young innovators to refine social and communication skills while remaining respectful.
Russ and John discuss drumsticks and famous clients with Herb Brochstein, founder of ProMark Drumsticks. Herb talks about accidentally growing a business out of trying to get rid of 1200 pair of drumsticks ordered from Japan into one of the world's largest manufacturer of drumsticks. Founded in 1957, ProMark has helped evolve the drumstick into a longer lasting, quality product using the latest technology and will even customize your sticks!
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